Taste of  River North

Dates: July 19 – 21, 2024, Friday – Sunday
Location: River North
Attendance: 40,000
Demographics: Millennials A25-49
Components: 

• Many of River North’s  popular restaurants offering their signature dishes.
• Cold beer and wine.
• Continuous music from Main Stage.
• Dog Parade.
• Kids and Dog Zones. 
• Merchandise vendors.

Overview:

The Taste of River North is back again this year to take its rightful position as one of Chicagos most popular neighborhood food centric festivals.  The River North neighborhood is one of the hottest restaurant and entertainment districts in Chicago, a city that is world famous for its dining scene. Foodies flock to this event to experience signature dishes offered by some of Chicago’s favorite restaurants.  A few festival food vendors round out the event’s culinary offerings, and all of it can be washed down with cold beer or a choice selection of wine.  And all of this consumption happens while some of the best party jams play out on the Main Stage. 

Meanwhile, at this family-friendly event, dogs are welcome guests with their own food and activities including a Dog Parade.  Kids are entertained in a designated Kids Zone and a wide variety of merchandise vendors offer shoppers everything imaginable under the sun

Sponsorship Opportunity

Sponsorship of the Taste of River North Festival provides a perfect and rare opportunity to directly target this crowd of upscale  Gen Z, Millennials and Gen X food and wine aficionados.

 Sponsor impact includes naming rights to event components, signage, direct live exposure, logo placement in digital and print media and collateral materials, sampling, couponing, sales, bounce-back opportunities and customized promotions.