The Chosen Few Old School Reunion

Dates: July 13, 2024 – Saturday
Location: Jackson Park Chicago, IL
Attendance: 50,000
Demographics: Upscale, educated African American and General Market
Theme: Celebration of House Music

Overview:

Chicago, the birthplace of House Music, is also home to what is arguably the most famous House Music event in the world- the Chosen Few Old School Reunion. Now going into its 32nd year, Old School Reunion has reached icon status in the event world.

When tickets go on sale early on the morning of the event- never more than two hours pass until the event completely sells out. 

Who are the Chosen Few? They are the originators of House Music. The event features some of the greatest House Music originators- such as DJ’s Wayne Williams, Terry Hunter, Alan King, Tony Hatchett, Andre Hatchett, Jesse Saunders and many other greats. Some of these DJ’s have been spinning this music since the late ‘70’s and early ‘80s- before the genre even had a formal name. These are the true founders of House Music.

House Music is the star of this show, naturally, but the event also features a number of top, name national R&B headliners who each play short five or six song sets. The event also offers a variety of food offerings and cold beer- rounding out the whole experience to be a little slice of heaven for lovers and followers of this music.

The audience demographics are a unique combination of upscale, educated, white collar professionals, and young, urban music aficionados.

Sponsorship Opportunity

The Old School Reunion Sponsor Benefits Menu offers a variety of ways to elevate, showcase and connect your brand to this huge audience of upscale, educated African American House Music lovers in a relaxed and friendly setting.

A wide range of sponsorship benefits includes naming rights, media inclusion, on-site banner placement, customized promotions, sampling, on-site marketing space and more.