Pride in the Park

Dates: June 25 – 26, 2022
Location: Grant Park (downtown Chicago)
Hours: 2PM-10PM both days
Attendance: 60,000
Demographics: LGBTQ A21-49
Admission: GA=$30-$60;  GA+: $80-$110; VIP $150-$200. (Prices subject to change)

Overview:

Pride in the Park is the first LGBTQ festival to be held in downtown Chicago. 

This monumental, history-making Pride celebration features a lineup of music acts that are at the very top of the A-List. Continuous live music capped by major, national name, top-of-the A-List headliners from two stages keeps a jubilant crowd engaged from the moment the gates open until the last closing minutes. 

Pride in the Park also features a wide variety of food and themed merchandise vendors, cocktail, beer and wine booths and an elaborate VIP area with a raised platform.

The event is ticketed with a price range between $30 for GA up to $200 for the top VIP experience.

A portion of net proceeds benefit The Center on Halsted, the Midwest’s most comprehensive LGBTQ Community Center.

Sponsorship Opportunity

Pride in the Park provides a perfect opportunity to directly target this audience of upscale, educated, LGBTQ adults between the ages of 21 and 49 in a relaxed, friendly environment. 

Sponsor benefits include naming rights, two days/nights of direct live exposure, logo placement in print and Social Media and collateral materials, access to huge data bases, sales, sampling, couponing and bounce-back opportunities, and customized promotions.