Sponsorship of the Susan G. Komen Race for the Cure offers the opportunity to directly connect with a large and concentrated audience of health conscious, active, passionate 'Doers' and 'Influencers'. The demographic profile of participants of an event like the Komen Race for the Cure is about as desirable as it gets.
The powerful message that the Susan G. Komen organization promotes: (strength, love, courage, and hope) becomes your company's message too.
The placement of your company's logo on the event advertising, websites and collateral materials actually means something: it means 'we support your good health and achievement'.
An exclusive message from your company emailed to our data base of participants, volunteers, spectators will be opened, and will be read.
Participating in an event like the Komen Race for the Cure is a profoundly personal experience. Any company that forms a partnership with Komen instantly forms a bond with participants.
On-site, direct marketing opportunities include demonstration, sampling, data capture, coupon/literature distribution and even sales.
Over the course of Race Day, an estimated crowd of 8,000 participants plus spectators will have direct engagement with your products and services.
Sponsorship opportunities include event component naming rights, inclusion in e-blast marketing campaign, social media, event website, and event collateral including t-shirts. On-site exposure includes booths, sampling, signage and announcer mentions.